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platforms on the market, and it also handles color well, too.

page.

TCL Q7 review: Performance and test results

Super-bright TVs are rare at lower prices, but the Q7 qualifies based on our tests. In Movie mode (by our judgment, the set’s most accurate), it managed 489 nits with SDR content, and it can get brighter still if you watch in (the less color-accurate) Vivid or Smart HDR modes. 

HDR was better still: Again in Movie mode (the closest equivalent to the mode we typically test), it measured 592 nits across 10% of the screen, but we measured up to 821 nits on 50% — and, in the default Low Power mode, 1,044 nits (again at 50%). 

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If you want a shiningly bright picture, you can get it one way or another, and the full-array local dimming does help reduce light bleed and increase contrast. Other sub-$1,000 sets just don’t get this bright; the Hisense U6K, which is otherwise excellent, could hit only 525 nits in HDR.

As far as color, the Q7’s Delta-E (which relates the difference in color between what’s supplied at the source and what’s on the screen, with lower numbers being better) was a fine 2.3594, and the TV covered a respectable 99.2041% of the Rec. 709 (SDR) color gamut. 

With HDR content, it covered 93.38% of the UHDA color gamut (fine for this price) and 71.16% of the Rec. 2020 gamut (ditto, though it robs the set of some future-proofing). In both cases, this was below the Hisense U6K (97.16% and 72.13% respectively), but it’s still good for the category.

Nearly all the movies we watched on the Q7 looked solid, though movies that could really take advantage of the brightness (such as Denis Villeneuve’s Dune) came off the best, with Avatar: The Way of Water looking unusually crisp and lifelike in its vivid underwater scenes, likely due to a combination of the TV’s picture prowess and its 120Hz panel. More expensive TVs will provide more oomph, of course, but we were never less than pleased with the images we saw from this one given its class.

At least, that is, when we viewed the TV straight on. Straying just a couple of inches from the center absolutely torpedoed the color and clarity, so this isn’t one to watch from wide angles around a larger room. You may also want to keep the volume down; it doesn’t so much affect the bass when louder, as it’s practically nonexistent, but distortion creeps in before even the midpoint and trebles get almost unbearably shrill toward the top end of the range.

Those higher-speed HDMI 2.1 ports offer plenty of additional flexibility as far as gaming, giving you access to Variable Refresh Rate (VRR) up to 240Hz and Auto Low-Latency Mode (ALLM) in titles that support them. Input lag could be better — we measured 13.1ms, which isn’t terrible, but not below the 10ms threshold we set for an outstanding gaming experience. Interestingly, though, this result is on par with what we saw from the substantially more expensive TCL QM8.

TCL Q7 review: Verdict

Quantum dot technology filtering down into lower-priced TVs doesn’t always mean you’re going to be blown away by the picture you get — we cite the Samsung Q60C as proof to this — but TCL has found a way to make it work on the Q7. For less than $750, and less than $500 if you’re able to find it on sale, the Q7 marshals good color and even better brightness, blowing away plenty of lesser TVs in the process.

We wish it sounded a little better, and even more than most TVs, you’ll want to gather the group tightly around the center of the screen if you want to see it at its best. But otherwise, for a TV that costs this little, the TCL Q7 offers very little to complain about.